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Description

Three kinds of consumer packages for apples were developed for testing in the 1955-56 marketing season. In developing these packages, the authors modified the jumble-pack, polyethylene package in a way that would protect the fruit from most of the bruising and still maintain almost complete visibility of the fruit. One consumer package developed was a long narrow polyethylene bag, another was a polyethylene bag with a divider insert, and the third package had a cell partition placed in a similar plastic bag. All three packages were well accepted by consumers in the Portland market.

Document Type

Report

Volume

553

Publication Date

12-1956

Publisher

Maine Agricultural Experiment Station

City

Orono

Keywords

Apples, marketing, Maine, McIntosh apples, packaging

Disciplines

Agricultural and Resource Economics

B553: Consumer Packages for Maine Mcintosh Apples

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